Build Strategies for E-commerce Marketplaces

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1 min read

Horses for courses — What sells more on Blinkit, might not get the same response on Zepto. On the same pin code, three different dark stores may have different product availability and more orders of particular brands as compared to others. Pricing and bundling of products also vary from one quick commerce platform as compared to others. Therefore, building a strategy for e-commerce and quick commerce marketplaces demands insights and analysis covering different platforms, geographies, dark stores, and trends versus competition.

Let’s explore what it takes to build a strategy for e-commerce marketplaces and what brands need to stay competitive in a fast-paced evolving digital commerce ecosystem.Read more