Decode the Fraud Series: Cracking Down on Click Spamming
Ad fraud techniques such as domain spoofing, cookie stuffing, ad stacking, ad injection, geo masking, and many others are just a few of the many techniques employed by modern fraudsters. Ad fraud is a serious problem that drains budgets and can cause long-term damage by skewing campaign performance data.
Awareness is the first step for any advertiser looking to protect their ad campaigns and the budgets associated with them. This article will help you build this awareness.Read more