eCommerce Analytics: Strike First and Fast in the Battlefield of eCommerce

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1 min read

The rapid rise in eCommerce across geographies especially in countries like Indonesia, Thailand, and Vietnam is experiencing rapid growth, with mobile usage and social media penetration being the highest worldwide.

Each country in the SEA region has varying levels of eCommerce penetration and the region’s potential is enormous. Customer behavior is very similar to that of China and Korea where K-pop idols create fashion trends.

SEA has approximately 400 million internet users and platforms such as Shopee, Lazada, and TikTok are leading the way providing customers with an immersive, interactive buying experience that combines social interaction with eCommerce capacity.

The e-commerce market is expected to grow by $234 billion by 2025, emphasizing the need to make data-driven decisions to navigate this battle swiftly.

Every eCommerce participant requires real-time access to actionable business intelligence to meet success metrics. Let’s understand the common types of eCommerce across geographies and the role of eCommerce analytics in striking first and fast in the race.

To know more visit: eCommerce Analytics