Fraud Exposed Series: Unmasking Device Spoofing and Its Impact on Advertisers!
Your ad campaign data is probably skewed. The platforms you think are driving results may be delivering numbers, but there’s a chance they may be only delivering numbers.
The reason? Ad fraud.
Ad fraud takes many forms, and device spoofing is one of the most common ones. Spoofing allows fraudsters to hide behind a veil and carry out fraudulent activities.
Unfortunately, because of the lack of awareness and ability to detect device spoofing, advertisers lose millions of dollars to ad fraud. This article will solve both of those problems.
How to protect your app from device spoofing?
Advertisers will need to depend on an ad fraud detection. Using such a tool to track and block ad fraud isn’t just more convenient. It ensures that your ads and your app are completely off-limits for fraudulent traffic.
Click here to read more about Device Spoofing and its impact in USA.