Live Commerce – Buy it when you see it
Indian eCommerce players are swiftly moving towards Live Commerce to connect with new shoppers
The rules of the game are changing! Online shopping is no longer limited to eCommerce marketplaces. The digital commerce landscape has expanded to new swift shopping avenues.
Now shoppers can make a purchase while scrolling through their social media or just buy an item from a sponsored Live stream. The Omni Channel Shopping is the way forward for brands and sellers.
Live Commerce is one such hot avenue attracting new shoppers and influencing brands to go Live with their products.
Wondering what next for eCommerce Industry and brands?
Let’s dig deep into Live commerce segments and Trends to find out the answers.
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