Why eCommerce Brands Need Digital Commerce Intelligence

For instance, with digital commerce intelligence – Availability analysis for a popular noodle brand, we discovered it has the lowest availability amongst the competitors, among quick commerce platforms on Blinkit it has the lowest availability of 25%. In Delhi, 61% of the listings are out of stock! Availability is almost 0% on the pin codes 110017, and 122001.

Optimize Customer Journey with Digital Commerce Intelligence

Every step on the e-commerce platform can be elevated to boost sales, get new shoppers, have more visibility on the digital shelf, and enhance customer experience. The biggest impact of eCommerce intelligence is that it helps optimize your customer journey to stay ahead of the competition.

Phase 1: Generate Interest and Awareness

In the first phase generating eCommerce competitive analysis helps generate awareness & Interest by optimizing discoverability, keyword share, and viewability of the own, competition, and other products in the market across multiple platforms. Lists out the keywords that the client should start bidding on and also the keywords where the client can stop their bidding by comparing the parameters like traffic, CTR, CPC, organic, and sponsored discoverability. Also covers discoverability and placement rank on category pages (commonly known as Browse Share).
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