<p>Last year, according to Statista, The US market ranked third in <a target="_blank" href="https://www.mfilterit.com/blog/types-of-mobile-advertising-fraud-across-industries/">mobile ad fraud</a> with the estimated value of approximately 1.20 billion dollars. The most affected market was European which estimated to the loss approx. 2.05 billion dollars followed by Asia pacific market with app frauds estimated up to 1.5 billion dollars.</p>
<p>Install fraud is a serious issue that sabotages the accuracy of the campaign metrics and waste advertising budgets. It causes financial and strategic harm to advertisers and app developers.</p>
<h3 id="heading-click-injection">Click Injection</h3>
<p>This technique is quite similar to click spamming but in a more advanced manner. It is more difficult for a user to detect this ad-fraud than click spamming. The only difference between the two is that in <a target="_blank" href="https://www.mfilterit.com/blog/what-is-click-spamming/">click spamming</a> an indefinite number of clicks are used whereas in click injection, a single click is used at the time of download. It specifically targets Android based devices.</p>
<p>Read more <a target="_blank" href="https://www.mfilterit.com/blog/fake-app-install-and-engagements/">Mobile ad fraud: Frauds leading to fake app install and engagements</a></p>


Last year, according to Statista, The US market ranked third in [mobile ad fraud](https://www.mfilterit.com/blog/types-of-mobile-advertising-fraud-across-industries/) with the estimated value of approximately 1.20 billion dollars. The most affected market was European which estimated to the loss approx. 2.05 billion dollars followed by Asia pacific market with app frauds estimated up to 1.5 billion dollars.

Install fraud is a serious issue that sabotages the accuracy of the campaign metrics and waste advertising budgets. It causes financial and strategic harm to advertisers and app developers.

### Click Injection

This technique is quite similar to click spamming but in a more advanced manner. It is more difficult for a user to detect this ad-fraud than click spamming. The only difference between the two is that in [click spamming](https://www.mfilterit.com/blog/what-is-click-spamming/) an indefinite number of clicks are used whereas in click injection, a single click is used at the time of download. It specifically targets Android based devices.

Read more [Mobile ad fraud: Frauds leading to fake app install and engagements](https://www.mfilterit.com/blog/fake-app-install-and-engagements/)