Imagine the plight when the ad spends which were allocated to acquire new users and expand reach is now being cannibalized by nefarious affiliates. Brands and agencies often consider well-reputed platforms like Google, Facebook, and other platforms to give them good-quality traffic. 
In 2022, advertising spending that was wasted due to invalid traffic was $54.63 billion on the global level. The Statista projected that by 2027, the spending would reach $870.85 billion. 
Click Spam and Fake Attribution are all instances of click Fraud, and they contribute to 74% of <a target="_blank" href="https://www.mfilterit.com/blog/click-fraud-in-southeast-asia/">Click Fraud</a>. 
To Read More: <a target="_blank" href="https://www.mfilterit.com/blog/click-fraud-drains-ad-budget/">Click Fraud: A Silent Budget Killer</a>

Imagine the plight when the ad spends which were allocated to acquire new users and expand reach is now being cannibalized by nefarious affiliates. Brands and agencies often consider well-reputed platforms like Google, Facebook, and other platforms to give them good-quality traffic.  

In 2022, advertising spending that was wasted due to invalid traffic was $54.63 billion on the global level. The Statista projected that by 2027, the spending would reach $870.85 billion. 

Click Spam and Fake Attribution are all instances of click Fraud, and they contribute to 74% of [Click Fraud](https://www.mfilterit.com/blog/click-fraud-in-southeast-asia/).   

To Read More: [Click Fraud: A Silent Budget Killer](https://www.mfilterit.com/blog/click-fraud-drains-ad-budget/)