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The digital market has given birth to a plethora of affiliates who’re found across markets and industries of today. Proliferation of internet and rise...
Reviews and Ratings often shed light on a brand’s strengths and weaknesses. Positive reviews often highlight the aspects that customers appreciate the...
India has witnessed an exponential rise in smartphone usage, internet penetration, which has furthered the growth of the Indian Digital Advertising...
Creating a cleaner ecosystem necessitates addressing complex challenges like VAS subscription validation and lack of transparency. The evolving...
While trends like the declining use of third-party cookies and the rise of stringent privacy laws may make it seem like it is the end of the road for...
Within the gamut of techniques resorted by fraudsters to ad fraud, Click Spam is the most common SIVT (Sophisticated Invalid Traffic) method used to...